'GO GREEN' campaign

Date : 29 May 2008
Event : Graduating Students Do Their Bit to Spread the Go Green Message
Venue: 1 Utama Shopping Centre (Ground Floor Highstreet)



Bandar Utama: The One Academy was invited by 1 Utama Shopping Centre to be the sole participator in its Go Green art design competition, which is an offspring of its ‘GO GREEN’ campaign held in conjunction with the World Environment Day through the week of June 5.

The campaign aims to escalate the public awareness on green activities such as recycling, protecting wildlife and nature, as well as capturing the public’s attention on environmental issues such as dry lands, waste of resources and increasing carbon dioxide. Tackling these world environmental issues is not an individual task but requires a collective cooperation from everyone worldwide to build a more sustainable and safer place to stay.

Taking this fundamental to heart, The One Academy Batch 58-1 graduating students took the initiative to do their bit in the Go Green art design competition by applying their creativity, innovation and originality to turn unused plastic bottles into a series of functional products. The task is made more challenging when the groups are demanded to finish the product within a budget of RM50.

However, the competition that put the students’ inventiveness to the test turned out an ‘environmental success’ when they fruitfully propounded a number of creative items from the plastic bottles undiscovered anywhere else. A total of three out of the 25 participating groups appeared as the top prize winners, with five other groups walking home as the consolation prize winners.

All these products will be showcased during the Go Green campaign held at 1 Utama Ground Floor Highstreet from 5th to 8th of June, 2008 . The competition prize-giving ceremony will take place during the official launch of the campaign on 5th of June.

Apart from the competition, the students were also given an opportunity to design brochures for the Go Green campaign, which will later be distributed to shoppers and the public. Meanwhile, they will also take up a booth alongside other NGOs to sell t-shirts and handcrafts in line with the Go Green theme to raise funds for their Graduation Campaign. They will also offer Henna Hand Drawing and Caricature services to the shoppers.

Besides students, the Multimedia Design Department (The One Interactive) of The One Academy also produced a TVC to be broadcasted in 1 Utama Shopping Centre to lure the shoppers to take part in the event. View video

Other activities organised by 1 Utama include paper-driven recycling and handicraft workshops, nature-inspired colouring contest, a meeting with Zoo Negara animals, DIY garden, promotion on healthy organic food, charity fund raising, games and Q & A sessions.

So, make sure you’re there to play your part as an agent to support the Go Green spirit. Never think that your act is too small to make a difference.